A New Kind of Recovery Drink Gains Ground in Cologne

We joined FIBO 2025 to showcase what we believe the future of wellness should feel like. Surrounded by global brands presenting the latest in fitness and performance, we chose a different path. Instead of flashy claims and high-octane promises, we let our drink speak for itself.

We didn’t shout. We didn’t promise instant gains or turbo-charged results.

We simply invited people to slow down.

SLOW, our natural hydration drink made from organic coconut flower sap, brought a refreshing perspective to post-workout recovery. No artificial stimulants. No added sugars. Just real recovery powered by nature. In a space filled with hype, we stood out by staying calm, clean and honest. Reimagine hydration with us.

Smart Hydration for High Performers

Hall 11.1, Booth A24 became more than just a product display for us. We created a space that welcomed people to fuel their thirst for life in a more mindful, sustainable way. Some visitors dropped by out of curiosity, while others came after hearing about the coconut drink everyone was talking about. But most stayed longer than they expected after that first sip.

We spoke with trainers, gym owners, nutritionists, and health-conscious individuals who all noticed the same thing. This wasn’t just another energy drink.

Instead of a quick jolt, SLOW gave a gentle lift. The natural sweetness from coconut flower sap helped them feel hydrated and restored. Our clean ingredients stood in clear contrast to the artificial additives so common in the fitness drink world. Taste how much we care through every bottle.

Reframing Recovery: From Quick Fix to Lasting Fuel

Momentum kept building throughout the event. Visitors came back with friends and colleagues with fresh questions. “Why coconut sap?” “How does it help recovery?” “Can I offer this in my studio or wellness space?”

We answered with what we know to be true. Coconut flower sap is naturally rich in electrolytes and unrefined sugars that support hydration without the crash. No caffeine highs. No sugar crashes. Just sustained and nourishing energy that helps the body feel restored.

“Post-workout recovery isn’t just about bouncing back fast. It’s about giving the body what it actually needs to heal and perform again tomorrow,” said Caren Aschke, our European Sales Executive. “That’s what SLOW delivers. Real recovery without the crash,” she added.

We got you: you worry about your workout, we got your recovery.

Reimagining Hydration, Inside and Out

By the second day at FIBO, momentum was growing. Coaches began exploring how to stock SLOW in their gyms. Spa owners saw its potential as a post-treatment refreshment. Athletes returned not just for another sip, but to share how it made them feel. Not overstimulated, but genuinely recharged. One word kept surfacing in conversations: different.

That difference goes beyond the ingredients. It reflects a new way of thinking about hydration and recovery.

SLOW is not just about quenching thirst, it’s about fueling the thirst for life. It supports movement, mindfulness, and momentum with a clean, natural approach. While many recovery drinks focus on intensity, SLOW provides balance, helping people feel clear, capable, and fully present in their bodies.

This is hydration reimagined—functional, honest, and aligned with how the body performs at its best.

For those living active and intentional lifestyles, SLOW offers more than a drink. It delivers a way to stay energized and focused, both physically and mentally, through every workout, every routine, and every day.

Thank You, Germany: A Warm Welcome and a Shared Future

As FIBO came to a close, we felt the impact of our presence. Our visitors didn’t just stop by for a quick sample. They even asked where they could buy and stock SLOW. Studios, spas, hotels, and retail stores showed real interest in our products. Many have told us how different they felt after adding SLOW to their post-workout routine.

Cologne gave us more than a venue. Here we found the beginning of a community that values REAL recovery. A group of people who are ready for a cleaner and more balanced way to hydrate.

To everyone who visited our booth, shared a moment, or asked a question, thank you. You helped us introduce SLOW to Germany in the best way we could imagine.

If you're still searching for a clean and reliable post-workout drink, we’re here.

Try SLOW. Train hard. Recover smarter with us.